Our Process.
Discover Inmotion Media’s transparent, results-driven process—from consultation to launch and ongoing support. Learn how we turn ideas into impact.
Consultation & Discovery
We begin by understanding your brand, goals, and challenges. Through deep discovery and collaborative consultation, we ensure a clear vision for what lies ahead, aligning our strategies with your objectives. This phase lays the groundwork for a successful partnership.
Strategic Planning
With insights gathered, we develop a strategic roadmap tailored to your needs. This step ensures that our approach aligns with your brand values, market positioning, and audience engagement, laying the foundation for a seamless design process and measurable outcomes.
Design & Development
Now, the creative process begins. We bring your ideas to life with innovative design and robust development, ensuring that your brand’s story is told through visually engaging and functional elements. The development stage focuses on creating a seamless user experience across all platforms.
Launch & Optimization
The big moment—launching your brand to the world! But it doesn’t stop there. We monitor performance and optimize to ensure that every aspect of your website or campaign reaches its full potential. Our goal is to create a lasting impact that drives measurable growth.
Ongoing Support & Growth
Your journey doesn’t end at launch. We provide ongoing support to ensure your brand continues to thrive. We analyze, adjust, and adapt, helping you stay ahead of the curve and grow in an ever-evolving market.
From Launchpad to Liftoff!


Connor Derry
President & Co-Founder
Connor Derry leads InMotion Media Ltd. with a clear vision for innovation and strategic growth. As President & Co-Founder, he blends entrepreneurial leadership with creative problem-solving to help brands scale through digital excellence and marketing precision.
With a background in business development and marketing strategy, Connor brings deep insight into B2B and B2C markets. His focus on brand positioning and client relationships has shaped a results-driven team culture, where every project is aligned with growth objectives and long-term success.
From steering full-service campaigns to fostering strategic partnerships, Connor ensures that every client engagement is grounded in purpose and built for measurable impact. His leadership anchors the agency’s mission to elevate brands and spark meaningful connections through integrated digital strategies.
Core Strengths:
Business Development | Brand Positioning | Strategic Leadership | Marketing Strategy | Client Relations
- Phone:403.915.6557
- Email:[email protected]
President and Co-Founder


Cameron Windle
Co-Founder & Creative Director
Cam Windle shapes the creative heart of InMotion Media Ltd., leading the agency’s artistic direction with bold vision and strategic thinking. As Creative Director, Cam combines brand development, content strategy, and digital storytelling to craft campaigns that resonate across platforms.
With hands-on experience in full-scale marketing, Cam manages everything from brand strategy and SEO to content production and social campaigns. His expertise in connecting visual identity with narrative ensures each project is cohesive, authentic, and strategically aligned with client goals.
Driven by collaboration and innovation, Cam’s leadership fuels a creative process where every concept is guided by audience insight and digital performance. His work empowers clients to break through noise with campaigns that engage, convert, and leave a lasting impression.
Core Strengths:
Creative Direction | SEO & Content Strategy | Brand Storytelling | Digital Marketing | Campaign Development
- Phone:403.634.5153
- Email:[email protected]
Creative Director and Co-Founder


Ellen Shcherbatykh
Graphic Designer
Ellen Shcherbatykh is a skilled Designer at InMotion Media Ltd., specializing in clean, compelling visuals that elevate brand identity across print and digital channels. With over 7 years of experience and a Bachelor's degree in Graphic Design, Ellen’s creative eye brings clarity and cohesion to every project.
Her portfolio spans logo design, brand kits, signage, and layout systems for both web and print. Ellen’s focus on typography, hierarchy, and user experience ensures each visual element aligns with a brand’s personality while maintaining professional polish and consistency.
Known for her attention to detail and strategic approach to visual communication, Ellen helps businesses transform messaging into memorable design. Whether creating event collateral or digital graphics, her work brings brands to life with purpose and precision.
Core Strengths:
Branding & Identity | Print & Digital Design | Typography | Adobe Creative Suite | Visual Communication
- Phone:587.394.7726
- Email:[email protected]
Graphic Designer


Cooper Lyon
Web & Graphic Designer
Cooper Lyon is a seasoned Web and Graphic Designer with over 9 years of experience transforming ideas into bold, strategic digital solutions. At InMotion Media Ltd., he crafts custom websites, brand systems, and high-impact graphic design that not only look exceptional but are built to perform.
Holding a Bachelor's degree in Organizational Communication, Cooper blends creativity with strategy to deliver cohesive brand identities, responsive websites, and standout visuals across digital and print platforms. His expertise in layout design, typography, and brand storytelling is matched by a deep understanding of SEO and user experience—making him a key partner for growth-focused brands.
Whether developing a WordPress site, designing branded marketing assets, or implementing a full SEO strategy, Cooper’s approach is rooted in performance, precision, and purposeful design. Each project is built to engage audiences, amplify presence, and drive measurable results—both online and off.
Core Strengths:
Web Design | Graphic Design | SEO | Branding | Typography | UX/UI | Adobe Photoshop | Illustrator | InDesign | WordPress Development
- Phone:403.393.3125
- Email:[email protected]
Web and Graphic Designer
Inmotion Media
Creativity Meets Strategy
Lethbridge's Expert In-House Marketing Team
At Inmotion Media Ltd., we transform your brand’s vision into content that connects with your audience. Our services include videography, social media marketing, and graphic design, tailored for Lethbridge businesses. We develop strategies that enhance your brand and build lasting connections.
Our team blends creativity with a strategic approach for impactful content. Want to bring your brand to life? Contact us today.
Ready to Give Your Business a Boost?
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Connor Derry:
- [President & Co-Founder]
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Cam Windle:
- [Marketing Director & Co-Founder]